Privacy Policy
Last updated: September 2026
This policy explains how Verdaflow (operated by [legal company name], [registered address]) collects, uses and protects your personal data when you visit our website or buy from us. We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What We Collect
- Order information: your name, billing and delivery address, email, phone number and order details.
- Payment information: handled securely by our payment providers. We never see or store your full card details.
- Device and usage information: IP address, browser type, pages viewed and how you arrived at our site, collected through cookies and similar technologies.
- Communications: anything you send us by email or through our contact form.
How We Use Your Data
- To process, ship and support your orders (performance of a contract).
- To handle refunds, guarantee claims and customer service requests (performance of a contract).
- To prevent fraud and keep our site secure (legitimate interests).
- To meet our legal and tax obligations (legal obligation).
- To send marketing emails, only where you've opted in. You can unsubscribe at any time (consent).
- To understand how our site is used and improve it (legitimate interests or consent, depending on the cookie).
Who We Share It With
We share data only with service providers who help us run the store, including Shopify (our e-commerce platform), payment processors, fulfilment and delivery partners, email service providers, and analytics and advertising partners where you've consented to cookies. We do not sell your personal data.
International Transfers
Some of our providers process data outside the UK. Where they do, we rely on appropriate safeguards such as UK adequacy regulations or the International Data Transfer Agreement.
Cookies
We use essential cookies to make the site work, and optional analytics and marketing cookies only with your consent. You can change your cookie choices at any time through the cookie banner or your browser settings.
How Long We Keep It
We keep order records for as long as required for tax and accounting purposes (usually 6 years), and marketing data until you unsubscribe.
Your Rights
You have the right to access, correct, delete or restrict the use of your personal data, to object to processing, to data portability, and to withdraw consent at any time. To exercise any of these rights, email verdaflowinfo@gmail.com. If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office at ico.org.uk.
Contact
For any privacy questions, email verdaflowinfo@gmail.com.